Self-Help is not Self-ish

One of my favorite researchers has done it again. Dr. Robert Biswas-Diener renowned author of many books in the field of positive psychology published some great research on giving to charity and increased personal happiness.
The link to the actual study can be found at:

The research compared people in a rich and a poor country (Canada and Uganda). Participants were asked to think about the last time they spent the equivalent of 20 dollars on either themselves or on another person. Whether rich or poor, participants reported more happiness when they remembered spending money on others. Dr. Biswas-Diener and his colleagues surmised that humans are hard-wired for generosity.

This suggests that the happiness we feel when we lend support or donate money is part of the natural psychological reward system for looking after others.

Dr. Biswas-Diener can be reached at

Happy giving. Thank you.
Andrea T. Goeglein, PhD

Feel the spirit of the season
About the author

Andrea Goeglein is part organizational psychologist, part entrepreneur, and all about success—your success. She understands both the pressures you face and the dreams that inspire you. Andrea merges her experience as a business owner with her training in Positive Psychology to provide effective, efficient and challenging personal development products and services. She combines an emphasis on objective assessment with an approach that is always powered by your spirit and guided by your goals. Her professional development offerings are based in theory and backed by direct business knowledge.

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